Where to Start | Narrative First, Then AI | LeadGenesys

Where to start

AI will scale whatever story you're telling. Make sure it's the right one.

It's hard to read the label when you're inside the bottle.

Every LeadGenesys client follows the same four steps, in the same order. Step one is free and takes about six minutes. It shows you how your story reads to buyers, where you stand apart from competitors, and which AI roles would help most.

Free About 6 minutes Private by design

The LeadGenesys path01 — 04
  1. 1Growth DiagnosticNarrative scorecard, competitive edges, three recommended AI rolesFree
  2. 2Narrative Control KitYour positioning and Narrative Brief, delivered within a week$795
  3. 3GTM Second BrainOne source of truth in your Google Drive. Optional$3,500
  4. 4AI growth teamsStart with three teams, coordinated by your Chief OrchestratorFrom $397/mo

Your $795 Kit is credited in full toward your GTM Strategy team setup.

The cost of waiting

While you decide, your story keeps working against you.

None of these show up as a line item. They show up as deals that stall and buyers who pick the competitor they understood faster.

Speed

Competitors adopting AI are moving faster than you are.

Every quarter they run AI teams and you don't, they ship more content, follow up faster and learn more about your buyers. That gap gets harder to close the longer it stays open.

Amplification

AI spreads a confusing message faster.

Point AI at an unclear story and you get more of it: more emails, posts and pages saying slightly different things. Volume goes up, but nobody remembers you.

Consistency

Every channel tells a different story.

Your ads, emails, website and sales deck drift apart. Buyers can't tell what makes you different, so they compare you on price.

Memory

Your AI keeps working from what used to be true.

Change a product, a target persona or a new competitor and the old version lives on in proposals, battlecards and uploaded files. The AI can't tell which one is current, so it guesses.

30-second self-check

How many of these are true today?

Be honest. Each one is a place where AI would make the problem bigger instead of fixing it.

0 of 6

Check any that apply.

Narrative self-check

The path

Story first. Then memory. Then the teams.

Each step builds on the one before it. The order matters: AI teams work from your Narrative Brief, and the brain keeps that brief current. Skip a step and you end up scaling a story that is not compelling action, is already drifting, and can't be measured.

01

Start here · Diagnose

Narrative Diagnostic

A short diagnostic that reads your public story the way a buyer would, compares it with two competitors, and tells you where AI can help and where it would make things worse.

FreeAbout 6 minutesPrivate by design
Take the free diagnostic
  • A narrative scorecard across six dimensions, including clarity, proof and urgency
  • Your competitive edges: where your story stands apart, and where it blends in
  • Three recommended AI roles matched to your bottlenecks, with a first step for the next 30 days
02

Required foundation · Get the story right

Narrative Control Kit

We grade your current narrative, find the gaps that cost you deals and write the Narrative Brief that every AI team will work from. It's refined with you, useful right away, and measured over the next 30 days.

$795 one timeDelivered within 1 week100% credited toward GTM Strategy
See the Narrative Control Kit
  • Narrative Control Report Card
  • Positioning, value proposition and pillars
  • Message angles ready to test
  • Your Narrative Brief
Zero-risk guarantee. If you don't believe the new narrative will attract new customers, tell us before the review meeting for a full refund.
03

Shared memory · Keep it consistent

GTM Second Brain

Your story, buyers, offers, competitors, voice and approved proof in one place you own. A weekly audit flags every document that falls out of date, so your teams always work from the current version.

$3,500 one-time setupLive in two weeksOptional
See the GTM Second Brain
  • Built in your own Google Drive, Notion, Obsidian, or other document repository
  • Looped self-learning, connected to your GTM tools, with no ongoing subscription fee
  • Version control and an archive that never deletes
  • Already have a current knowledge base? We'll connect your teams to it instead.
04

Coordinated execution · Put it to work

AI growth teams

Tell your Chief Orchestrator what you want by voice note or chat. It turns your goal into a plan and coordinates whole teams of AI employees inside the stack you already use. Nothing goes out until you approve it.

$2,950 setup + $397/mo per teamAnnual saves 20%
Meet the AI teams
  • Start with GTM Strategy and Operations, plus one team of your choice
  • Chief Orchestrator included from day one
  • Measured against your starting numbers every month
  • Add teams one at a time when you're ready

Proof

We did it for them. We'll do it for you.

Growing companies, including Databricks, have worked with LeadGenesys to scale go-to-market. These are results from those engagements.

300%
more opportunities with an ABM and PLG approach
27%
higher rep quota attainment
34%
larger deal size
29%
faster sales cycles
39%
lower customer acquisition cost
46%
B2B revenue growth

Results from individual client engagements. Read the case studies

Security and control

Your data stays yours.

Your AI teams work inside the tools you already use, so your data stays where it lives today. Your brain lives in your Google Drive. You approve anything that goes out, and you can see every change that was made.

You own it

Your brain is made of ordinary documents in your own Google Drive. Nothing is locked inside a vendor's platform.

Your stack, your accounts

Your teams work inside your existing CRM, inbox, calendar and ad accounts. There's no new place your data gets copied to.

Nothing goes out without you

Campaigns, posts, emails and proposals wait in your approval queue. Your teams only use results and quotes you've approved.

Every change leaves a trail

Version numbers, change logs and an archive that never deletes. People on the LeadGenesys team review your teams' output.

Questions

Before you start

Questions about a specific product are answered on its page. These ones cover the whole path.

Do I have to take the diagnostic first?
No, but we recommend it. It's free, takes about six minutes and shows you where your story is strong and where it needs work. If you already know you need it, you can go straight to the Narrative Control Kit.
Why is the Narrative Control Kit required before anything else?
Every AI team takes its direction from the Narrative Brief the Kit produces. That's what keeps your copy, targeting, sales material and reporting telling one story. Without it, AI just spreads guesswork faster. The full $795 is credited toward your GTM Strategy team setup, so it costs you nothing extra if you go on to add teams.
What if the Kit isn't right for us?
The Kit comes with a zero-risk guarantee. If you don't believe the new narrative will attract new customers, tell us before the review meeting for a full refund.
Do I need the GTM Second Brain?
Your teams need a brain to work from, but it doesn't have to be ours. If you already keep a current, well-organized knowledge base, we can connect your teams to it. Most companies we talk to have tried to keep one going and found the upkeep is the hard part. See how the Second Brain works.
Why start with three AI teams?
GTM Strategy keeps your targeting and message current. Operations turns your direction into a plan, runs the Chief Orchestrator and keeps your data clean. The third team is the one that does the work you need most right now, such as content, outbound or conversion. You can add teams one at a time later.
What's the commitment?
The diagnostic is free. The Kit and the Second Brain are one-time fees. AI team subscriptions have a 6-month minimum, then continue month to month. That's how long it takes your teams to learn your market and show measurable results against your starting numbers. Annual subscriptions save 20%. See full pricing.
Why not hire someone or use an agency instead?
One hire can't cover strategy, content, outbound, conversion and sales support, and finding experienced people takes months. Agencies tend to focus on campaigns, and they often work from a brief instead of a tested narrative. LeadGenesys gives you whole teams that work from your story, inside your own tools, with people on our team reviewing the output.
Do I have to replace my current software?
No. During setup we map your stack, connect what's worth keeping and point out tools you may no longer need. Whether to cancel them is up to you. Many clients find they need fewer subscriptions.

Six minutes

Find out what buyers hear before you scale it.

Get your narrative scorecard, your competitive edges and your three highest-impact AI roles. It's free, private and takes about six minutes.

Take the free diagnostic